San Francisco Bay Area Buy

DON'T BE A TOURIST IN THE SAN FRANCISCO BAY AREA

The San Francisco/Oakland/San Jose DMA is America's fifth largest market in population. It's also in the top five for domestic and foreign travel, stockbroker services, high-end home entertainment systems and many other categories.

And yet some buyers never look beyond the city of San Francisco.
If they did, they'd see it's surrounded by Santa Clara, Alameda, Contra Costa and the rest of the seven biggest Bay Area counties—home to 89% of the designated market area's total population, its most affluent households and dynamic Silicon Valley.

Only the San Francisco Bay Area Buy delivers this incredible market.We target your best prospects with the region's top daily newspapers, high-traffic Web sites, niche and neighborhood publications, live events, alternative delivery options and other resources.

SFBAB newspapers—including our three flagships: the San Jose Mercury News, the Oakland Tribune and the Contra Costa Times—boast a daily readership of 1.7 million adults. Our Web sites draw 4.5 million unique visitors monthly. And we can deliver saturation coverage or demographically targeted delivery down to the sub-ZIP code level.

Don't be a tourist. Count on the San Francisco Bay Area Buy to deliver America's fifth largest market.

SOURCES: Sept. 2006 ABC FAS-FAX statements (Daily is Monday-Friday circulation, ABC Audits 2005); Scarborough San Francisco Market Study and Scarborough Multi Market Study, R1-2006 (Feb. 2005-Jan. 2006), extendable circulation codes; Hitbox, Dec. 2006

HIGHLIGHTS
We were among the first to bring a complete newspaper to the World Wide Web. Today, our three main Web sites offer content and resources that attract and hold millions of readers every month.

Our niche publications include the upscale Spaces magazine, the weekly Spanish-language newspaper Fronteras, the fitness-themed bimonthly Vital and others to target very specific markets.

LEARN MORE ABOUT WHAT THE
SAN FRANCISCO BAY AREA BUY
HAS TO OFFER, FROM DEMOGRAPHICS
TO MARKETING
OPTIONS. CONTACT YOUR
SFBAB REPRESENTATIVE OR
CALL US DIRECT:
MIKE JUNG
VP-NATIONAL SALES AND
MARKETING
408-920-5042
mjung@mercurynews.com

RICH HUNZ
NATIONAL SALES MANAGER
408-920-5328
rhunz@mercurynews.com

MATT REPANICH
NATIONAL SALES MANAGER
408-920-2765
mrepanich@mercurynews.com

» See San Francisco Bay Area Buy's Platform Details

Brand Platforms
Website
Print
Video
Recruitment
Branded Content/Custom