Connecting marketers to millions of passionate sports enthusiasts wherever they are, Sportgenic is a sports marketing company that uses innovative technology to connect brands to passionate sports enthusiasts.
Introducing Sportgenic Torque:
A new force in sports marketing
Sportgenic has broken the traditional ad network mold with a new force in sports marketing. Sportgenic Torque is the world's first software platform that connects marketers to passionate sports enthusiasts wherever they are. The Torque platform openly, efficiently and dynamically connects marketers and sports media partners. Through Torque, marketers and agencies are able to access thousands of premium television, print, digital, mobile and event sponsorship opportunities.
Simple tools to build, buy and manage integrated campaigns
Sportgenic Torque is a full-service, software-driven, media-planning tool that empowers marketers to plan, build, buy and manage integrated campaigns easily and dynamically across all media types. Marketers can browse and search for individual listings and complete media packages within Sportgenic Torque, save and revisit those details, then build, buy and manage integrated media plans.
Marketers and agencies are provided with a depth of inventory not readily available elsewhere online in the sports vertical—whether they need specific inventory that can easily be added to an existing media plan or integrated packages that combine multiple media formats to reach their audiences more broadly. This kind of self-service access to such a high volume of quality inventory can save considerable time for marketers and their organizations.
Automatically manage online and offline inventory
Sportgenic Torque provides media partners with the tools to efficiently connect with the right marketers to maximize their revenue. The tools provide for self-service creation and maintenance of new account profiles, including the ability to define the types of marketers and advertising appropriate for their inventories. Partners can easily create, publish and manage such inventory as online ad space, event sponsorships, digital out-of-home, television spots and print insertions on the Torque platform. Torque makes it easy to report on sales and fine-tune for ongoing revenue opportunities.
MEDIA PARTNERS
Introducing TorqueConnect for Media Partners:
Manage and sell your inventory directly to advertisers
Harness the power of Sportgenic Torque with an easy-to-implement, branded self-service storefront functionality that allows you to manage and sell media inventory directly to advertisers.
- Create an additional sales channel that advertisers and sponsors can easily access.
- Seamlessly integrate it with your existing site, using your brand logo and colors.
- Maximize revenue and manage all inventory types through easy-to-use tools and reports.
Premium partners already using Torque include: Golf Week, Iron Man, Loop'd, Phoenix Suns, Le Tour de France and USGA. Let Sportgenic Torque help you maximize revenue today.
