Quantcast delivers more of your best customers at scale. Through superior technology, we enable advertisers and agencies to better understand, find and buy targeted audiences in real time. Quantcast is compatible with premium publishers, agency trading desks, demand-side platforms, networks and exchanges.
ADVERTISERS AND AGENCIES
Understand and Find Your Audience
Deliver Scale and Minimize Waste
PUBLISHERS, PLATFORMS & NETWORKS
Employ Quantcast throughout the sales process to help win, execute and renew deals, driving increased yields for your pages.
Your Planning Strategy
- Quantify and promote your audience to advertisers: Quantcast Measurement provides free, directly measured traffic and audience composition reports. These reports are Media Ratings Council-accredited, ensuring that your traffic data is both accurate and reliable.
- Better segment audiences: Use Quantcast audience segments to group your audiences any way you like. Define the custom audiences advertisers want and deliver more of your hard-won audience base.
Target and Sell Audiences in Real Time
EXECUTION PARTNERS: TRADING DESKS, DSPS & EXCHANGES
Quantcast is your data partner for real-time audience targeting at scale.
Leverage Quantcast to:
- Deliver targeted media based on an advertiser's unique audience characteristics.
- Drive continual performance. Working across all your inventory partners, Quantcast's algorithms continuously rank and rescore audience models to deliver the best results.
- Inform bidding in real-time platforms with trillions of data points.