Pepper is a leading integrated marketing and communications agency, serving its clients through global reach and local focus. Through a combination of strategy, analytics and creativity, Pepper provides the broad range of services and cross-channel approach that deliver real results even for the most complex products and industries.
Pepper supports clients to generate awareness, drive demand and better enable their channel and sales ecosystems.
Year after year, Pepper is consistently ranked one of the Top Agencies by BtoB magazine.
Pepper delivers full marketing automation support, from technical implementation to communication and creative development. This blend of strategy, technology and creativity enables Pepper's clients to engage their targets along the entire lifecycle—from lead generation and nurturing to CRM activities such as loyalty programs, cross- and up-selling opportunities and customer retention.
Founded in 1998, Pepper employs 150 marketing professionals across three continents, including offices in Munich, Chicago and Singapore.
success stories
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The Task
Trustwave, a leading provider of information security solutions, tasked Pepper with raising awareness of their unique value proposition by promoting a thought leadership position in the market and leveraging content from their annual data-packed Global Security Report.
The Solution
Pepper first proposed a content flow taking the
Global Security Report and pushing it through
many channels. Simultaneously, we developed a
highly-elevated design, which was then used on all
other report materials. We also created a physical
mail campaign, and an online nurture that included
emails and a landing page that were integrated
into Trustwave's marketing automation system.
The Results
The report generated more leads in its first month
of release than the 2012 report generated all year.
The highly "elevated" design resulted in a Gold
Summit Creative Award in the category of Annual
Report. Trustwave recognized our strategy and
design as a valuable asset; subsequently, we've
executed work that has included their rebranding,
lead nurturing and marketing automation
programs, sales/channel materials and more.