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Mad Men Salute
A retro issue of Advertising Age to celebrate the DVD release of the first season of "Mad Men". The issue features reprints of actual articles published in Advertising Age during that time period, some "then and now" comparisons, plus a one-on-one interview with Mad Men's Don Draper, a portfolio of Sterling Cooper's best work and some coverage of the agency's latest account wins, with a bit of gossip mixed in.
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Ad & Design School Guide
Creativity's Fourth Annual Guide to Ad Design Schools, a showcase of eight schools highlighting some of the best work being produced by advertising and design students today.
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Cable Guide
Now in its 20th year, Ad Age's Cable Guide continues to provide the most in-depth profiles of cable networks to help you navigate the Upfront, and all year long. This year's guide has profiles and programming grids for 40+ networks.
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Hispanic 2.0
Engaging Today's Latino Consumers
The Latino influence on American culture is undeniable. They account for 47 million of the total U.S. population and have a combined purchasing power of $900 billion. Read on to find out how to influence this ever-evolving market segment.
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Custom Media 08
In the past five years, custom publishing has been one of the fastest-growing media segments, and the trend continues into 2008. Find out how you can take advantage of this media option.
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2007 MMA Mobile Marketing Guide
Mobile is moving into its own as a sophisticated marketing platform. Here we offer a look at the year’s best: the winners of MMA’s annual Mobile Marketing Awards.
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360° Media Guide
In today’s world of emerging media, marketers are facing difficult decisions. Our 360° Media Guide shows the range of platforms that some of the smartest media companies are offering.
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McCann Worldgroup @ 10
In 1997, 95-year-old McCann Erickson Worldwide recognized that evolving market trends required new business tactics, so it reinvented itself. Ten years later, McCann Worldgroup is stronger than ever.
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USA Today at 25
USA Today was l launched Sept. 15, 1982, amid skepticism. Over the last 25 years, it has proved its critics wrong—and in the process revolutionized the media business overall.
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The Effie Awards: Ideas that Work
The Effie Awards honor all forms of consumer engagement that contribute to a brand’s success. Here, the Effie Awards celebrate that effectiveness worldwide.
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Guide to Online Video
Online video is hot: It’s expected to hit $775 million in ad spending this year. Here’s a look at the opportunities, technologies and best practices that marketers need to know about now.
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Cause Marketing Halo Awards
The fifth annual Cause Marketing Halo Awards honor outstanding companies and causes. See how marketers are teaming up with nonprofit organizations to do well by doing good.
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Cable Guide
The 2007 Cable Guide profiles more than 40 networks, with need-to-know information on audiences, programming developments and how these brands are being expanded to other platforms.
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AHAA at 10
As the Association of Hispanic Advertising Agencies marks its 10th anniversary, its goal remains unchanged: To further the growth and standing of Hispanic agencies and the communities they serve.
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Publicis Centenary
Publicis Groupe, under the guidance of Chairman-CEO Maurice Lévy, has grown to become the fourth-largest advertising holding company worldwide. Here is the “youngest” holding company’s success story.
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Omnicom at 20
Twenty years ago, BBDO, Doyle Dane Bernbach and Needham Harper Worldwide shook the ad world by forming Omnicom—a move known as the “Big Bang.” Today, Omnicom continues to send out seismic ripples.
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WE 5th Anniversary
Launched as Romance Classics in 1997, WE was relaunched in 2001. Today, as it turns 5, it has a range of new initiatives on its plate.
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MasterCard 40th Anniversary
MasterCard has led the way in financial services, changing how society views and uses credit. Read how it has also become one of the best-known brands globally.
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Adcraft Centennial
The Adcraft Club of Detroit celebrates 100 Years of Big Ideas in this salute to Detroit advertising, taking a decade-by-decade look at the work of the city’s vibrant advertising community.
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